Tomorrow: Does it ever come?

Every morning my husband and I watch This Morning on CBS. Every morning, or nearly every morning, there are certain commercials that run during the show. One in particular has been running for a few weeks now, and it doesn’t matter when it airs, the commercial remains the same, leaving me with questions.

The commercial is for a hair care product that offers a free trial, and at the end of the commercial, it tells interested viewers to call today IF their last name begins with the letters A to N. All those with last names starting O to Z can begin calling as 9:00 AM tomorrow.

My questions are these: When does the last group call if the commercial runs on sequential days? (In other words, if the first group can call today, and then the commercial runs again the following day, then again the first group can phone, but the second group can’t, nor technically can they ever call based on this scenario.) Does tomorrow ever come? Moreover, what happens to those persons who call on the wrong day? Are they rudely told to phone again on a different day? Or will the company accept the call and send out the product regardless?

Pondering all these questions is enough to make a person lose their hair. I guess I can call tomorrow, or not.

*****************************************************************
As I typed this, I realized it would be simple enough to fix this issue. All the advertising department would have to do is change the ending to indicate that those in A to N group can call on the even days on the calendar, and those in the O to Z group can call on the odd days. Just a thought…

About pedometergeek

A pharmacist by profession, a haiku poet by nature, I read and write. I have a book of haiku, Ohayo Haiku, and another somewhat alternative haiku book, Three Breaths, but write other genres. I also read...lots of novels! My favorite is, and remains, Ayn Rand's Atlas Shrugged but I am also a big Harry Potter fan. I truly am a pedometer geek strapping on my pedometer as soon as I awaken.
This entry was posted in commercial, humor, Uncategorized and tagged , , . Bookmark the permalink.

11 Responses to Tomorrow: Does it ever come?

  1. Surely they don’t feed so many calls that they have to split the alphabet to begin with… sounds like a poor marketing ploy.

    Liked by 1 person

    • I doubt they do, Annette, but I think it is designed to make people want to call…that they might not get the free trial otherwise. I saw the commercial yesterday and today, which of course is the whole point. When is it tomorrow? ~nan

      Like

  2. julespaige says:

    Oddly enough I don’t think it matters at all. I think it is a gimmick.
    I actually read something about a particular hair care product that well didn’t live up to its’ claims and was being sued.
    I don’t believe in any product that I have to mail away for. If I can’t get it locally I don’t want it.
    I also remember reading about a woman who didn’t wash her hair with soap for a year. Yes it did get wet when she took a shower…. but the results were really not what you’d expect. Everyone asked what shampoo she was using because her hair had never looked better! So much for lather, rinse and repeat – which is just another gimmick to get you to use more product!

    Liked by 1 person

    • I am sure it is a gimmick, JP, but I just find it funny when taken on face value alone. In fact, I watched it air two days in a row and it only proves that those with names beginning with O-Z would never be able to call.
      By the way, I checked out their website, and the product contains minoxidil, which is also known as Rogaine. Rogaine for both men and women is available at any pharmacy and doesn’t need a special shampoo, etc. to work. It’s a gimmick! ~nan

      Liked by 1 person

      • julespaige says:

        I’m not sure if we are talking about the same product… but I did have a friend who at one time used Rogaine…so much for growing hair…it helps to make hair fall out. Not sure if that is just for certain types of hair, but that is what the law suit was about – hair loss instead of the beautiful hair promised.

        Like

  3. Well, this product is Kera…e, and it also contains the active ingredient (or at least one of its active ingredients) of minoxidil, the generic name of Rogaine.

    Like

  4. Rareity says:

    I wonder if they even caught it.

    Like

  5. You are truly a rarity, Rareity…you notice those little details. The reality is so should the producers of these ads. The public is smart, is aware, and do notice (as you did). I must admit I don’t notice things quite that detailed. Check out my post, Never Say Never, for another take on a commercial that has an intended message. ~nan

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s